Sunday, June 02, 2024

MARKETING OF FILIPINO SOFTWARE BASED SERVICES

MARKETING OF FILIPINO SOFTWARE BASED SERVICES When I was working for a Singapore based software development company, we had much success developing web apps and mobile apps made by a combined team of Filipino and Indian designers and programmers. Of course, the Indians were good programmers but later, I learned that Filipino programmers are just as good. Just like the case of Filipino inventors, the problem is always on the marketing side, and not on the production side. There are very few Filipino inventions that have successfully penetrated the global markets, and sadly, neither has Filipino made software products and services. That is why I am trying to do something about it, however I can. Recently, here has been an explosion of new artificial intelligence (AI) software such that it has opened doors for some of my friends to offer consulting services for clients as to how to come up with a strategic plan, so that they could either survive the entry of AI, or be able to make more money by providing new services that are powered by AI. Looking ahead, I am now looking for new AI powered products and services that I could promote abroad, with the help of my former DFA colleagues who are now assigned abroad. IKE SENERES/09088877282/06-03-2024

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